Target Pricing: How to infer costs of digital competitors?
Being obsessed about customers and not about rivals may be the most important aspect of executing a Customer Centricity tactic that strengthens the business model. However, one of the most important aspects to improve the competitiveness of digital businesses is to solve the problems of customers, who are increasingly hedonist and stricter in their processes of buying goods and services. Differentiation and an optimal cost base are two aspects often opposed in marketing and s
Target Pricing: How to infer costs of digital competitors?
Being obsessed about customers and not about rivals may be the most important aspect of executing a Customer Centricity tactic that strengthens the business model. However, one of the most important aspects to improve the competitiveness of digital businesses is to solve the problems of customers, who are increasingly hedonist and stricter in their processes of buying goods and services. Differentiation and an optimal cost base are two aspects often opposed in marketing and s
Target Pricing: How to infer costs of digital competitors?
Being obsessed about customers and not about rivals may be the most important aspect of executing a Customer Centricity tactic that strengthens the business model. However, one of the most important aspects to improve the competitiveness of digital businesses is to solve the problems of customers, who are increasingly hedonist and stricter in their processes of buying goods and services. Differentiation and an optimal cost base are two aspects often opposed in marketing and s
